A legend in advertising for more than 60 years, John Caples still serves as a guide to generations of creative marketing people. Now his classic work on how to create successful advertising has been updated by respected advertising consultant Fred Hahn. It retains all the clarity, candid analysis, time-tested experience and invaluable award-winning ideas from the original, while bringing it right up-to-the-minute on the many new changes in the field.
Read More
A legend in advertising for more than 60 years, John Caples still serves as a guide to generations of creative marketing people. Now his classic work on how to create successful advertising has been updated by respected advertising consultant Fred Hahn. It retains all the clarity, candid analysis, time-tested experience and invaluable award-winning ideas from the original, while bringing it right up-to-the-minute on the many new changes in the field.
Read Less
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $1.03, good condition, Sold by Greenworld Books rated 5.0 out of 5 stars, ships from Arlington, TX, UNITED STATES, published 1998 by Prentice Hall.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good condition book with a firm cover and clean readable pages. Shows normal use including some light wear or limited notes highlighting yet remains a dependable copy overall. Supplemental items like CDs or access codes may not be included.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $1.29, good condition, Sold by Zoom Books East rated 5.0 out of 5 stars, ships from Glendale Heights, IL, UNITED STATES, published 1998 by Prentice Hall.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Book is in very good condition and may include minimal underlining highlighting. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.31, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1998 by Prentice Hall.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.31, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1998 by Prentice Hall.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.31, good condition, Sold by ThriftBooks-Atlanta rated 4.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1998 by Prentice Hall.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.31, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1998 by Prentice Hall.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.31, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1998 by Prentice Hall.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.31, fair condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1998 by Prentice Hall.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.35, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1998 by Prentice Hall.
Add this copy of Tested Advertising Methods (5th Edition) (Prentice Hall to cart. $2.64, good condition, Sold by ThriftBooks-Atlanta rated 4.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1998 by Prentice Hall.