Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents ...
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Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel.
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Add this copy of Measuring the User Experience, Second Edition: to cart. $7.50, good condition, Sold by More Than Words rated 4.0 out of 5 stars, ships from Waltham, MA, UNITED STATES, published 2013 by Morgan Kaufmann Publishers.
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Add this copy of Measuring the User Experience: Collecting, Analyzing, to cart. $8.57, good condition, Sold by Goodwill Southern California rated 4.0 out of 5 stars, ships from Los Angeles, CA, UNITED STATES, published 2013 by Morgan Kaufmann.
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Add this copy of Measuring the User Experience: Collecting, Analyzing, to cart. $8.83, very good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2013 by Morgan Kaufmann Publishers.
Add this copy of Measuring the User Experience: Collecting, Analyzing, to cart. $8.83, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2013 by Morgan Kaufmann Publishers.
Add this copy of Measuring the User Experience: Collecting, Analyzing, to cart. $8.83, good condition, Sold by Zoom Books Company rated 4.0 out of 5 stars, ships from Lynden, WA, UNITED STATES, published 2013 by Morgan Kaufmann.
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Book is in very good condition and may include minimal underlining highlighting. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Measuring the User Experience: Collecting, Analyzing, to cart. $8.83, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2013 by Morgan Kaufmann Publishers.
Add this copy of Measuring the User Experience: Collecting, Analyzing, to cart. $8.84, good condition, Sold by Goodwill Indust. of San Diego rated 5.0 out of 5 stars, ships from San Diego, CA, UNITED STATES, published 2013 by Morgan Kaufmann.
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Good. You can tell this book has been read; any issues are minor to moderate. Can include shelf wear scuffs corner dings or edge curls. It stand lays flat. The majority of pages are undamaged with minimal creasing or markings. Used books do not often come with working access codes or accompanying discs.
Add this copy of Measuring the User Experience: Collecting, Analyzing, to cart. $8.87, good condition, Sold by ThriftBooks-Atlanta rated 4.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2013 by Morgan Kaufmann Publishers.
